Practical marketing for the academic library / Stephanie Espinoza Villamor and Kimberly Shotick

Date : 2022

Type : Livre / Book

Langue / Language : anglais / English

ISBN : 978-1-4408-7222-8

ISBN : 1-4408-7222-8

EAN : 9781440872228

Études de cas

Bibliothèques -- Relations publiques

Bibliothèques universitaires

États-Unis

Classification Dewey : 021.7

Villamor, Stephanie Espinoza (19..-....) (Auteur / author)

Shotick, Kimberly (19..-....) (Auteur / author)

Résumé / Abstract : "This down-to-earth book offers practical marketing solutions for reaching students, faculty, and administration in community college and university libraries, based on real-world examples of team-based communication and practice"