Bite-sized marketing : realistic solutions for the overworked librarian / Nancy Dowd, Mary Evangeliste, & Jonathan Silberman

Date :

Editeur / Publisher : Chicago : American Library Association , 2010

Type : Livre / Book

Langue / Language : anglais / English

ISBN : 0-8389-1000-9

ISBN : 978-0-8389-1000-9

Bibliothèques -- Marketing

Classification Dewey : 021.7

Résumé / Abstract : Filled with contemporary marketing ideas, and structured to quickly impart simple and cost-effective ideas for marketing your library