Theory in marketing : selected essays ; prepared under the sponsorship of the American Marketing Association / Ed. by Reavis Cox and Wroe Anderson
Date : 1950
Editeur / Publisher : Chicago, Ill. : R. D. Irwin , 1950
Type : Livre / Book
Langue / Language : anglais / English
Marketing
Cox, Reavis (1900-19..) (Directeur de publication / publishing director)